For all you moms out there that are into fitness, or will be after the holidays, check this out.
Sports Authority is teaming up with Nintendo to create a new way to experience fitness gaming. The collaboration will allow Sports Authority to sell Wii gaming consoles, Wii Fit and Wii Fit Plus, as well as various accessories and games for the Wii, in its stores. To launch the product and to help customers get to know the Wii better, Sports Authority will create a “We know fit. We know fun.” experience at 102 of their stores. Stores will feature a dedicated area with a demo unit and knowledgeable trainers to help customers try the Wii and Wii Fit Plus before they buy. This new approach helps moms trade static workouts for ones that involve fun and fitness for the whole family.
For more information, check out www.thewiiauthority.com.
If you’re a mom living in Southern California, get those kids to school early tomorrow morning and join me at one of their events.
Event Info: Thursday, Nov. 19 at 9:30 a.m.
Sports Authority store in Torrance (located at 3610 Torrance Blvd.)
Event Highlights:
• Jillian Michaels, from “The Biggest Loser,” will be in attendance.
• There will be the “world’s largest Wii Fit Plus” demonstration featuring 102 people. Jillian will be part of the demonstration, doing what she does best – getting folks in shape!
• Lots of items to be given away, including copies of Jillian Michaels new Wii game “Fitness Ultimatum 2010″ and Wii Fit Plus boards, as well as other prizes from Sports Authority, Nintendo and Nike.
See you there:)
